The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Willow Springs Country Club, nestled in the heart of Wilson, North Carolina, offers an exceptional golfing experience for players of all skill levels. Designed by renowned architect Ellis Maples and established in 1915, this 18-hole course boasts a par of 71 and stretches to an impressive 6,641 yards from the longest tees. With a slope rating of 127 and a rating of 71.0, Willow Springs strikes a perfect balance between challenge and accessibility.
Golfers who have graced the fairways of Willow Springs Country Club have shared a range of experiences. While some have lauded the course's layout and the warm hospitality of the staff, others have expressed concerns about the condition of the greens. One reviewer aptly summarized their experience, stating, "Love the layout, however, the greens need a major overhaul." Another golfer echoed this sentiment, describing the greens as "in rough shape…burnt out on spots."
Despite these criticisms, positive feedback has also surfaced. One satisfied golfer remarked, "Course was in great shape and staff and other golfers we encountered were a real joy to talk to and deal with." These contrasting opinions suggest that Willow Springs Country Club offers a multifaceted experience, with both strengths and areas for improvement.
The Links Card, a renowned golf membership program, provides valuable insights into the perceived value of Willow Springs Country Club. While the course has received mixed reviews regarding the condition of its greens, its overall layout and friendly atmosphere have been widely praised. Golfers seeking a challenging and enjoyable round in the Wilson area will find Willow Springs Country Club to be a worthwhile option.
Furthermore, the club's semi-private status and the availability of The Links Card membership make it accessible to both members and non-members alike. This flexibility, coupled with the course's reasonable rates, enhances its value proposition.
In conclusion, Willow Springs Country Club offers a diverse golfing experience, with its strengths outweighing its weaknesses. Whether you're a seasoned pro or a budding enthusiast, this course promises an enjoyable and memorable round in the picturesque setting of Wilson, North Carolina.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Long Blue M: 72.8/134 | 404 | 408 | 508 | 429 | 207 | 595 | 167 | 421 | 476 | 3615 | 184 | 541 | 143 | 526 | 278 | 351 | 448 | 405 | 150 | 3026 | 6641 |
| Blue M: 72.1/132 | 404 | 408 | 508 | 417 | 207 | 540 | 167 | 378 | 438 | 3467 | 184 | 528 | 143 | 526 | 278 | 351 | 428 | 405 | 150 | 2993 | 6460 |
| White M: 70.3/125 | 391 | 392 | 487 | 406 | 198 | 497 | 141 | 360 | 423 | 3295 | 177 | 520 | 129 | 481 | 273 | 337 | 392 | 394 | 140 | 2843 | 6138 |
| Yellow M: 67.8/122 W: 73.5/133 | 363 | 330 | 457 | 366 | 180 | 480 | 130 | 306 | 383 | 2995 | 156 | 482 | 116 | 451 | 212 | 320 | 369 | 367 | 126 | 2599 | 5594 |
| Red M: 64.2/114 W: 69.0/119 | 323 | 316 | 427 | 291 | 130 | 443 | 108 | 281 | 323 | 2642 | 100 | 437 | 109 | 397 | 179 | 263 | 324 | 285 | 100 | 2194 | 4836 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Blue | 71 | 6641 yards | 71.0 | 127 |
| White | 71 | 6138 yards | 69.6 | 122 |
| Yellow | 71 | 5594 yards | 67.0 | 118 |
| Red | 71 | 4936 yards | 67.8 | 113 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.