The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Wildwood Lakes Golf Course, nestled in the charming town of Wolverine, Michigan, offers golfers a delightful and challenging experience. Designed in 1990 by an anonymous architect, this 9-hole course boasts a par of 35 and stretches across 2385 yards from the men's tees. Ladies can enjoy a slightly shorter course of 2150 yards with a par of 36. Though slope and rating information is unavailable, Wildwood Lakes Golf Course welcomes golfers of all skill levels with its diverse hole lengths and layouts. The course is meticulously maintained, featuring well-manicured fairways and pristine greens, ensuring an exceptional playing surface for all. With amenities like golf carts and club rentals, golfers can fully immerse themselves in their game while reveling in the picturesque surroundings. Whether you're a novice or a seasoned golfer seeking a test of your skills, Wildwood Lakes Golf Course promises an unforgettable day on the links.
Wildwood Lakes Golf Course has garnered a range of feedback from golfers. While some commend the course for its average conditions, others have pointed out areas for improvement. The fairways and tees are maintained at higher lengths due to budgetary constraints, but the greens are adequately watered and in decent shape. One golfer remarked, "Course is an average 9-hole course…greens are watered and in average condition."
The course layout has also sparked discussion among players. Some have expressed concerns about the amount of backtracking required between holes, which can be inconvenient for certain golfers. On the positive side, the staff at Wildwood Lakes Golf Course has consistently received praise for their friendliness and warm hospitality, ensuring that visitors feel welcome and well-cared for throughout their round.
The Links Card evaluates Wildwood Lakes Golf Course as an average 9-hole layout with decent course conditions. While the fairways and tees may be slightly longer due to budget limitations, the greens are well-maintained and in good condition. The course layout has received mixed reviews, with some players finding the backtracking between holes to be inconvenient.
However, the friendly staff and excellent pace of play are notable highlights of Wildwood Lakes Golf Course. Golfers can expect warm hospitality and minimal waiting time between shots, ensuring a smooth and enjoyable round. Although amenities are rated as fair, the focus remains on providing an accessible and satisfying golfing experience for all.
Overall, Wildwood Lakes Golf Course offers a worthwhile option for golfers seeking an enjoyable round in Wolverine, Michigan.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Blue M: 31.55/90 | 326 | 181 | 320 | 210 | 160 | 215 | 401 | 245 | 327 | 2385 | 2385 |
| Red W: 33.05/92 | 326 | 181 | 263 | 153 | 160 | 210 | 340 | 200 | 317 | 2150 | 2150 |
| Handicap | 5 | 3 | 2 | 1 | 4 | 7 | 8 | 9 | 6 | ||
| Par | 4 | 3 | 4 | 3 | 3 | 4 | 5 | 4 | 4 | 34 | 34 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Men | 35 | 2385 yards | ||
| Ladies | 36 | 2150 yards |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.