The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Nestled in the heart of Lincoln, Nebraska, the Wilderness Ridge Golf Club – Executive Course offers golfers a scenic and engaging golfing experience. Established in 2002 and designed by renowned architects, this public course boasts nine holes with a par of 32. With a manageable length of 2114 yards and a slope rating of 106, it caters to both novice and intermediate players. The course features well-maintained fairways made of Bent Grass and excellent putting surfaces crafted from the same premium grass. Golfers can enhance their experience with available amenities such as golf cart rentals and access to practice facilities, including driving ranges, pitching/chipping areas, indoor practice spaces, and putting greens. Proper golf attire is required, with collared shirts and slacks or shorts (excluding athletic apparel and denim) being mandatory. After their round, golfers can unwind at the clubhouse, which offers a variety of food and beverage options, including bars, grills, and restaurants, making it an ideal spot for post-game socializing.
The Wilderness Ridge Golf Club – Executive Course has garnered a mix of reviews from golfers. While some players have lauded the course conditions and layout, others have expressed concerns about specific aspects. Positive feedback includes praise for the "great" customer service and the overall enjoyment of the course. Golfers have also appreciated the challenging nature of the course, although a few have lamented the alteration of the last hole, which was once more scenic. The staff's friendliness and the well-paced rounds have also been highlighted as positive aspects. However, some negative comments have pointed out the presence of sand on greens and divots throughout the course, indicating potential areas for improvement in maintenance.
The Links Card evaluates the Wilderness Ridge Golf Club – Executive Course as a solid golfing option for players of varying skill levels. While the course has received mixed reviews, it generally offers good value for the money. The course conditions and layout have been praised, and although there have been complaints about sand on the greens and divots, many players have still enjoyed their rounds. The friendly and accommodating staff, along with the well-paced rounds, contribute to the positive golfing experience. It's worth noting that the course is open to public play, making it accessible to both beginners and experienced golfers seeking a fun and challenging round in Lincoln, Nebraska.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 60.6/98 | 303 | 157 | 307 | 151 | 147 | 126 | 427 | 170 | 326 | 2114 | 4228 |
| Brown M: 59.0/93 | 268 | 123 | 277 | 124 | 112 | 112 | 398 | 144 | 315 | 1873 | 3746 |
| Gold W: 58.4/88 | 233 | 95 | 242 | 110 | 88 | 104 | 368 | 99 | 280 | 1619 | 3238 |
| Handicap | 4 | 10 | 12 | 8 | 14 | 16 | 18 | 6 | 2 | ||
| Par | 4 | 3 | 4 | 3 | 3 | 3 | 5 | 3 | 4 | 32 | 64 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 32 | 2114 yards | 30.7 | 106 |
| Brown | 32 | 1873 yards | 29.7 | 97 |
| Gold | 32 | 1619 yards | 29.1 | 97 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.