The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Wildcat Golf Club – The Highlands, located in Houston, Texas, is a public course that offers an enjoyable experience for golfers of all skill levels. Designed by renowned architect Roy Case and established in 2001, this links-style course spans 6,954 yards with a par of 72. With its challenging slope rating of 138 and a rating of 73.6, the course provides ample opportunities to test your skills while still being accessible to players at any handicap level. Five sets of tees cater to different lengths and difficulties, ensuring a fair and enjoyable game for everyone. The well-maintained fairways feature Bermuda grass greens that ensure smooth putting surfaces year-round. Amenities include a driving range, practice areas for pitching/chipping and putting green exercises, as well as indoor facilities like golf simulators. Whether you're an advanced golfer looking for a challenge or a local seeking beautiful scenic views during your game, Wildcat Golf Club – The Highlands has something to offer everyone who visits this top-rated Texas golf destination.
Player reviews for Wildcat Golf Club – The Highlands in Houston, Texas have been overwhelmingly positive. Golfers have consistently praised the course conditions, layout, and staff friendliness. Many reviewers have commented on the amazing views and challenging golf, with some noting that the course can be a bit difficult to navigate for those unfamiliar with it. Overall, golfers recommend playing at Wildcat Golf Club – The Highlands due to its great conditions, interesting layout features, and friendly staff members who provide helpful advice during rounds.
The Links Cards considers Wildcat Golf Club – The Highlands to offer great value for golfers of all skill levels. With its well-maintained conditions and interesting layout, players have praised the course as one of the top courses in Texas. The staff at Wildcat Golf Club – The Highlands are friendly and provide helpful advice during rounds. Golfers appreciate the challenging nature of this links-style course, with elevation changes and bunkers adding to the excitement. Despite some slow play due to previous rain and cart path requirements, players still enjoyed their experience on this scenic course. Whether you're an advanced golfer or a local looking for a challenging round with amazing views, Wildcat Golf Club – The Highlands is worth checking out.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 73.3/134 | 399 | 521 | 193 | 423 | 336 | 392 | 421 | 184 | 569 | 3438 | 143 | 429 | 580 | 395 | 349 | 570 | 208 | 450 | 392 | 3516 | 6954 |
| Gold M: 71.9/131 | 378 | 493 | 175 | 396 | 324 | 369 | 387 | 168 | 546 | 3236 | 127 | 412 | 560 | 364 | 328 | 534 | 185 | 417 | 386 | 3313 | 6549 |
| Blue M: 69.5/125 | 353 | 462 | 158 | 364 | 298 | 343 | 360 | 160 | 511 | 3009 | 113 | 379 | 534 | 350 | 298 | 508 | 156 | 390 | 379 | 3107 | 6116 |
| White M: 68.0/113 W: 72.5/128 | 318 | 406 | 145 | 334 | 269 | 306 | 334 | 143 | 477 | 2732 | 106 | 335 | 511 | 318 | 272 | 478 | 148 | 357 | 360 | 2885 | 5617 |
| Green M: 65.1/109 W: 69.4/114 | 296 | 379 | 127 | 296 | 241 | 284 | 319 | 119 | 393 | 2454 | 86 | 276 | 482 | 284 | 230 | 442 | 121 | 323 | 307 | 2551 | 5005 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 72 | 6954 yards | 73.6 | 138 |
| Gold | 72 | 6549 yards | 71.7 | 134 |
| Blue | 72 | 6116 yards | 69.3 | 122 |
| White | 72 | 5617 yards | 67.4 | 114 |
| Green | 72 | 5005 yards | 64.7 | 106 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.