The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
White Mountain Country Club, nestled in the heart of Pinetop, Arizona, offers a traditional 18-hole private golf course that has stood the test of time since its establishment in 1956. Designed by the renowned Milt Coggins and Gray Madison, with later modifications by Jack Snyder in 1959, this par-73 course presents a challenging yet rewarding experience for golfers of all skill levels. Stretching across 6,534 yards, White Mountain boasts a slope rating of 120 and a rating score of 69.4, indicating a moderate level of difficulty. The course operates from May through October, inviting golfers to immerse themselves in its scenic beauty and well-manicured bent grass fairways and greens. Beyond the golf course, the club offers a range of amenities, including driving range practice areas, pitching and chipping areas, putting greens, and even tennis courts for those seeking additional sporting activities. While a collared shirt is required (with cutoffs prohibited), denim attire is permitted, ensuring a relaxed yet respectful dress code.
White Mountain Country Club has garnered a mix of reviews from golfers, reflecting diverse experiences on the course. One enthusiastic player hailed it as a "top 2" course among the 15 they had played across the United States in the past six weeks. They particularly praised the friendly and welcoming staff, the magnificent layout of the course, and the excellent bistro. The overall condition of the course and the perceived value for money also received high marks.
However, not all reviews were as glowing. Another golfer expressed disappointment with their experience at White Mountain Country Club. While they acknowledged the perfect weather conditions, they felt that other aspects fell short. They drew comparisons to other layouts in Pinetop CC and even suggested that a trip to Flagstaff might offer a more satisfying golfing experience. These contrasting viewpoints highlight the subjective nature of golf course evaluations and the varying expectations of different players.
The Links Cards, a respected authority in golf course evaluations, provides its own insights into the value proposition of White Mountain Country Club. While acknowledging the positive feedback from some golfers, The Links Cards also recognizes the concerns raised by others. They emphasize the importance of considering individual preferences and expectations when assessing the value of a golf course. For those seeking a well-maintained course with a stunning layout and friendly staff, White Mountain Country Club may offer good value. However, golfers who prioritize other factors, such as challenging layouts or a wider range of amenities, may find alternative courses in the area more appealing. Ultimately, the decision of whether White Mountain Country Club represents a worthwhile golfing experience lies with each individual player, based on their unique preferences and priorities.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 69.4/120 | 372 | 349 | 240 | 414 | 613 | 334 | 503 | 527 | 153 | 3505 | 315 | 543 | 178 | 330 | 208 | 302 | 493 | 220 | 440 | 3029 | 6534 |
| Black/Blue M: 69.2/119 | 361 | 349 | 226 | 406 | 600 | 334 | 503 | 527 | 153 | 3459 | 315 | 543 | 178 | 330 | 208 | 302 | 493 | 210 | 432 | 3011 | 6470 |
| Blue M: 68.4/116 W: 74.6/139 | 361 | 339 | 226 | 406 | 600 | 320 | 496 | 520 | 146 | 3414 | 302 | 527 | 167 | 325 | 198 | 293 | 476 | 210 | 432 | 2930 | 6344 |
| Blue/White M: 67.0/111 W: 72.9/134 | 351 | 339 | 179 | 348 | 521 | 320 | 496 | 520 | 146 | 3220 | 302 | 498 | 167 | 325 | 187 | 293 | 463 | 188 | 364 | 2787 | 6007 |
| White M: 65.5/108 W: 71.0/128 | 351 | 327 | 179 | 348 | 521 | 300 | 433 | 417 | 117 | 2993 | 293 | 498 | 151 | 306 | 187 | 283 | 463 | 188 | 364 | 2733 | 5726 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 73 | 6534 yards | 69.4 | 120 |
| Blue | 73 | 6334 yards | 68.4 | 116 |
| Blue (W) | 73 | 6334 yards | 74.6 | 139 |
| Blue/White | 73 | 5998 yards | 67.0 | 111 |
| Blue/White (W) | 73 | 5998 yards | 72.9 | 134 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.