The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Nestled in the heart of Galloway, Ohio, Thorn Apple Country Club stands as a testament to the brilliance of renowned golf course architect Jack Kidwell. Established in 1966, this par-72 course boasts a formidable 7,047 yards from the back tees, catering to the prowess of long hitters. Yet, its meticulously crafted layout ensures an engaging experience for golfers of all skill levels. Generous greens offer a welcoming target, while challenging fairways demand precision and accuracy. Water hazards strategically positioned throughout the course add an exhilarating layer of difficulty, while well-placed bunkers further test players' mettle. A standout hole is the demanding 245-yard par 3, where only the most precise tee shots find their mark. Nature enthusiasts will delight in the abundant wildlife, including majestic redtail hawks, graceful ducks, and geese, enhancing the overall golfing experience at Thorn Apple Country Club.
Golfers' experiences at Thorn Apple Country Club have been a tapestry of both praise and critique. While some extol the course conditions and layout, others have expressed dissatisfaction with the staff's demeanor. Instances of resistance to accommodating requests, such as separate carts for children, and reports of rude behavior regarding pace of play have marred the club's reputation. However, amidst these negative encounters, positive voices emerge. Some players have lauded Thorn Apple as a "great course," striking a balance between challenging experienced players and welcoming beginners. The reasonably priced clubhouse restaurant further adds to the appeal of this golfing haven.
Thorn Apple Country Club presents a compelling proposition for golfers seeking a challenging and enjoyable golfing experience. Its semi-private status ensures exclusivity while maintaining accessibility. The course's length, water hazards, and strategically placed bunkers provide ample opportunities for players to test their skills and improve their game. While some aspects of customer service may require refinement, the overall experience at Thorn Apple Country Club remains positive. The club's commitment to providing a well-maintained course and a welcoming atmosphere makes it a worthwhile destination for golfers of all levels.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Blue M: 72.6/116 | 439 | 489 | 448 | 193 | 398 | 391 | 404 | 189 | 536 | 3487 | 558 | 249 | 378 | 388 | 355 | 463 | 556 | 209 | 404 | 3560 | 7047 |
| White M: 70.9/114 | 425 | 472 | 437 | 175 | 385 | 380 | 390 | 175 | 520 | 3359 | 550 | 245 | 370 | 375 | 343 | 452 | 547 | 193 | 390 | 3465 | 6824 |
| Gold W: 71.0/118 | 346 | 459 | 306 | 157 | 284 | 314 | 302 | 161 | 412 | 2741 | 444 | 159 | 283 | 280 | 331 | 367 | 440 | 179 | 264 | 2747 | 5488 |
| Red W: 67.4/113 | 288 | 371 | 287 | 105 | 278 | 284 | 287 | 118 | 382 | 2400 | 411 | 128 | 263 | 260 | 232 | 339 | 423 | 116 | 254 | 2426 | 4826 |
| Handicap | 4 | 18 | 2 | 14 | 12 | 10 | 6 | 16 | 8 | 5 | 1 | 13 | 15 | 17 | 3 | 7 | 11 | 9 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Blue | 72 | 7047 yards | ||
| White | 72 | 6824 yards | ||
| Red (W) | 74 | 5593 yards |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.