The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Smyrna Golf Course – Executive Course in Smyrna, Tennessee, is a well-established municipal course that offers a delightful experience for golfers of all skill levels. Designed by Nathan Crace and opened in 2001, this executive-style course features nine holes with a par of 29 and a length of 1,507 yards. The layout includes challenging par-3 and par-4 holes that demand accuracy off the tee and precise approach shots to the greens.
With a slope rating of 113 and a rating of 35.5, Smyrna Golf Course provides a fair challenge for players seeking to test their skills without excessive difficulty. The Bermuda grass fairways and Bent grass greens are meticulously maintained, ensuring consistent playing conditions throughout the year.
In addition to its exceptional design, Smyrna Golf Course offers amenities such as driving range access, pitching/chipping areas, and putting greens for practice sessions before or after your round. Carts are available for rent at an affordable rate of $6 per round for those who prefer not to walk.
The reviews for Smyrna Golf Course – Executive Course are a blend of positive and negative experiences. Some golfers highly commend the course conditions and layout, while others express concerns. One golfer noted a discrepancy in green speeds between the regular greens and the practice putting green, along with the presence of leaves on some fairways and greens that hindered play. Another golfer mentioned losing interest due to a slow foursome ahead of them.
On the positive side, many golfers appreciate the friendly staff and find great value in playing at this course. One reviewer described it as a fun course to play with excellent conditions, especially during favorable weather.
Overall, Smyrna Golf Course – Executive Course appears to offer an enjoyable experience with friendly staff and generally good course conditions. However, there is room for improvement in maintaining consistent green speeds and ensuring cleanliness on fairways.
The Links Cards' perspective on Smyrna Golf Course – Executive Course highlights its affordability and overall pleasant atmosphere. The course provides a challenging yet manageable layout for intermediate players. Despite its lower rates compared to other courses in the area, Smyrna Golf Course is well-maintained and offers a delightful golfing experience.
Reviewers have consistently praised the friendly staff who make visitors feel welcome. However, some minor inconsistencies have been noted, such as slower regular greens compared to practice areas and occasional debris on fairways that affected playability.
Pace-of-play issues have also been mentioned, with instances of slow-moving groups ahead disrupting the flow of play.
Despite these minor drawbacks, the majority of reviewers recommend Smyrna Golf Course – Executive Course due to its affordability and well-maintained condition. It is an excellent option for golfers seeking a decent challenge without straining their budget.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Mens M: 28.0/89 | 293 | 113 | 139 | 116 | 107 | 101 | 127 | 356 | 155 | 1507 | 1507 |
| Ladies W: 29.3/91 | 278 | 92 | 117 | 96 | 72 | 81 | 93 | 323 | 139 | 1291 | 1291 |
| Handicap | 3 | 9 | 7 | 4 | 6 | 8 | 5 | 1 | 2 | ||
| Par | 4 | 3 | 3 | 3 | 3 | 3 | 3 | 4 | 3 | 29 | 29 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Yellow (W) | 29 | 1291 yards |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.