The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Located in the heart of Primm, Nevada, the Lakes Course at Primm Valley Golf Club offers a traditional-style 18-hole course designed by renowned golf course architects Tom Fazio and Dennis Wise in 1997. This meticulously crafted course features an intricate system of lakes and rivers that come into play on 11 holes, providing a visually stunning and challenging experience for golfers of all skill levels. With elevation changes, strategically placed bunkers, large greens, and wide fairways, the Lakes Course strikes a balance between playability and demand, ensuring an enjoyable yet rigorous test of golfing prowess. One standout hole is the par-5 second, which plays around a massive lake but can be reached in two with an accurate second shot. Measuring 6,945 yards from the black tees and boasting a slope rating of 135/73.3, the Lakes Course offers ample opportunities for golfers to relish the game while honing their skills.
The reviews for Primm Valley Golf Club – Lakes Course in Primm, Nevada are overwhelmingly positive, with golfers lauding the course's excellent conditions. One reviewer enthusiastically declared, "Course is in great shape and the greens much improved," while another noted the steady improvement in the course's condition, stating, "The condition of the Lakes is getting better every day." The course's layout also receives high marks, with players describing it as "great" and "lovely." Beyond the course itself, the staff at Primm Valley Golf Club consistently receives praise for their friendly and helpful demeanor, ensuring a welcoming and enjoyable experience for all visitors.
The Links Card wholeheartedly concurs with the positive sentiments expressed by golfers regarding the value offered by the Lakes Course at Primm Valley Golf Club. This hidden gem in the Nevada desert provides an exceptional golfing experience at an accessible price point. Designed by the renowned Tom Fazio, the course boasts an intricate system of lakes and rivers that elevate the golfing experience, while the challenging yet playable layout, complete with elevation changes, strategically placed bunkers, and large greens, ensures that golfers of all skill levels can enjoy a rewarding round. The course's excellent conditions, as attested by numerous reviews, further enhance the overall value proposition.
In conclusion, the Lakes Course at Primm Valley Golf Club in Primm, Nevada stands as a testament to the harmonious blend of beauty, challenge, and affordability. With its traditional-style layout, stunning water features, and player-friendly amenities, this course offers an unforgettable golfing experience that exceeds expectations. Whether you're a seasoned pro or a casual enthusiast, the Lakes Course promises an enjoyable and memorable round of golf.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 73.1/135 | 418 | 530 | 416 | 375 | 366 | 182 | 582 | 464 | 204 | 3537 | 347 | 538 | 234 | 453 | 354 | 450 | 403 | 178 | 451 | 3408 | 6945 |
| Blue M: 70.5/129 | 402 | 508 | 386 | 346 | 337 | 166 | 540 | 430 | 182 | 3297 | 318 | 509 | 218 | 414 | 317 | 403 | 373 | 157 | 438 | 3147 | 6444 |
| White M: 68.3/122 W: 74.2/136 | 369 | 470 | 371 | 341 | 309 | 153 | 508 | 400 | 171 | 3092 | 297 | 485 | 190 | 355 | 311 | 379 | 351 | 124 | 424 | 2916 | 6008 |
| Green M: 63.1/110 W: 68.7/124 | 300 | 408 | 290 | 325 | 260 | 118 | 424 | 329 | 134 | 2588 | 247 | 413 | 119 | 289 | 262 | 311 | 267 | 96 | 250 | 2254 | 4842 |
| Handicap | 9 | 5 | 13 | 17 | 15 | 11 | 3 | 1 | 7 | 18 | 6 | 8 | 2 | 14 | 10 | 12 | 16 | 4 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 71 | 6945 yards | 73.3 | 135 |
| Blue | 71 | 6444 yards | 71.2 | 130 |
| White | 71 | 6008 yards | 69.0 | 125 |
| White (W) | 71 | 6008 yards | 74.8 | 139 |
| Green | 71 | 4842 yards | 68.5 | 121 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.