The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Nestled in the heart of Morgantown, West Virginia, Pikewood National Golf Club offers an unparalleled golfing experience for players of all skill levels. Established in 2003, this private 18-hole course boasts a challenging layout designed by renowned architects Lester George and Bob Cupp. Spanning a length of 7,588 yards with a par of 72, Pikewood National presents a true test of skill and strategy. The course features strategically placed hazards, including bunkers and water obstacles, demanding precise shot placement. With a slope rating of 155 and a rating score of 79.3, even seasoned golfers will find Pikewood National to be an exciting challenge.
Golfers who have had the privilege of playing at Pikewood National Golf Club are unanimous in their praise. The course conditions, layout, and friendly staff have consistently received rave reviews. PGA Master Professional njacobi describes Pikewood National as "the nicest condition course I have ever played" and "by far the hardest." The walking-only policy and challenging course rating of over 79 add to its allure. Another golfer highlights the breathtaking views of untouched Appalachian landscapes, immaculate conditions, and unique features like waterfalls behind greens and boulder-lined fairways. The overall consensus among players is that Pikewood National offers an exceptional golfing experience, with many describing it as the most beautiful and challenging course they've ever encountered.
Pikewood National Golf Club is widely regarded as a golf course that provides exceptional value for avid golfers. The course's impeccable conditions, challenging layout, and stunning natural surroundings have earned it rave reviews from players. The Links Cards echoes these sentiments, recognizing Pikewood National as a hidden gem that offers an unforgettable golfing experience. With its walking-only policy and rating over 79, the course presents a unique challenge that is sure to delight advanced golfers. The beautiful scenery, combined with top-notch amenities, makes Pikewood National a must-play for those seeking both beauty and difficulty in their game.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Green M: 79.7/155 W: 79.3/155 | 438 | 515 | 253 | 492 | 164 | 394 | 580 | 561 | 503 | 3900 | 432 | 466 | 220 | 446 | 171 | 572 | 420 | 528 | 433 | 3688 | 7588 |
| Yellow M: 75.6/148 W: 75.6/151 | 388 | 485 | 222 | 455 | 164 | 350 | 497 | 504 | 414 | 3479 | 416 | 428 | 180 | 406 | 148 | 513 | 389 | 496 | 405 | 3381 | 6860 |
| Handicap | 12 | 2 | 14 | 10 | 18 | 8 | 4 | 16 | 6 | 1 | 3 | 9 | 15 | 17 | 13 | 11 | 5 | 7 | |||
| Par | 4 | 4 | 3 | 4 | 3 | 4 | 5 | 5 | 4 | 36 | 4 | 4 | 3 | 4 | 3 | 5 | 4 | 5 | 4 | 36 | 72 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Championship | 72 | 7588 yards | 79.3 | 155 |
| Men’s | 72 | 6860 yards | 75.6 | 151 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.