The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Old Waverly Golf Club, nestled in the charming town of West Point, Mississippi, is a premier private golf course that offers an exceptional golfing experience for players of all skill levels. Designed by renowned architects Bob Cupp and Jerry Pate in 1988, the course features 18 challenging holes with a par of 72 and stretches over 7,000 yards from the back tees. With a slope rating of 140 and a rating of 74.0, it provides both enjoyment and challenge for golfers looking to test their skills.
Old Waverly Golf Club has consistently received glowing reviews from players, who have been impressed by its pristine conditions and challenging yet fair layout. One golfer described it as the "best manicured course" they've played in Mississippi, even after a rain delay. Another player praised the staff for being welcoming, friendly, and knowledgeable throughout their round.
Golfers have also raved about the variety and memorability of the holes at Old Waverly. One reviewer mentioned that while there are many long, straight, narrow holes, one hole stands out due to its variety and memorable features: "The approach shot is made memorable by a carry over a small pond… I would never tire of playing this hole."
The Links Cards wholeheartedly agrees with the positive sentiments expressed by golfers about Old Waverly Golf Club. The course offers exceptional value for the quality of golf it provides. The well-maintained fairways and greens, coupled with the challenging layout and stunning views, make it a must-play course for any golfer visiting West Point, Mississippi.
The Links Cards also commends Old Waverly Golf Club for its commitment to providing excellent customer service. The friendly and knowledgeable staff go above and beyond to ensure that every golfer has an enjoyable and memorable experience.
In conclusion, Old Waverly Golf Club is a premier golfing destination that offers an exceptional combination of challenging golf, beautiful scenery, and Southern hospitality. It is highly recommended by The Links Cards and is sure to exceed the expectations of even the most discerning golfers.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gold M: 74.0/138 | 389 | 513 | 170 | 426 | 408 | 355 | 205 | 454 | 582 | 3502 | 543 | 444 | 173 | 455 | 388 | 526 | 422 | 190 | 445 | 3586 | 7088 |
| Blue M: 71.0/127 | 339 | 474 | 160 | 386 | 366 | 331 | 180 | 429 | 516 | 3181 | 517 | 408 | 155 | 428 | 354 | 499 | 388 | 181 | 385 | 3315 | 6496 |
| White M: 68.8/120 W: 73.8/136 | 319 | 460 | 150 | 341 | 337 | 313 | 164 | 372 | 485 | 2941 | 499 | 385 | 123 | 398 | 309 | 447 | 317 | 163 | 342 | 2983 | 5924 |
| Green M: 66.8/113 W: 70.5/119 | 293 | 407 | 132 | 318 | 305 | 220 | 112 | 342 | 450 | 2579 | 461 | 347 | 105 | 380 | 284 | 392 | 234 | 142 | 320 | 2665 | 5244 |
| Red M: 66.4/112 W: 70.1/119 | 293 | 407 | 132 | 318 | 305 | 220 | 112 | 342 | 450 | 2579 | 461 | 347 | 105 | 298 | 284 | 392 | 234 | 142 | 320 | 2583 | 5162 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Gold | 72 | 7000 yards | 74.0 | 140 |
| Blue | 72 | 6432 yards | 71.4 | 135 |
| White | 72 | 5923 yards | 68.8 | 132 |
| Red (W) | 72 | 5202 yards | 69.3 | 111 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.