The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Northwood Country Club, nestled in the heart of Lawrenceville, Georgia, is a private 18-hole golf course that has been captivating golfers since 1959. Designed by an anonymous architect, this course offers a blend of challenge and enjoyment for players of all skill levels. With a par of 72 and stretching over 6,798 yards from the championship tees, Northwood provides ample opportunities to test one's golfing prowess. The course's slope rating of 130 and a rating of 73.2 indicate that while it presents certain challenges, it also rewards skillful play. The meticulously maintained bent grass greens add to the overall golfing experience, and the favorable climate of Lawrenceville allows for year-round play. Whether you're a seasoned golfer seeking a new challenge or a beginner looking to improve your game, Northwood Country Club offers a welcoming environment with its beautifully designed fairways and greens.
Golfers who have experienced Northwood Country Club have expressed a range of opinions. Some have lauded the course for its positive aspects, while others have pointed out areas for improvement. One satisfied golfer, despite encountering initial scheduling issues, commended the management's efforts to rectify the situation, leading to an upgraded rating. However, another golfer was less impressed, describing the course as a "dog track" and criticizing the lengthy round times. Nonetheless, there are also positive reviews that highlight the course's layout and value. One reviewer described Northwood as a "simple but fun course," appreciating the affordability of a private club experience. The variety of holes and overall enjoyment of playing at Northwood were also mentioned as highlights. While some players found the staff friendly and enjoyed the course's layout, others were not as impressed with its condition or pace of play.
The Links Cards acknowledges the mixed experiences golfers have had at Northwood Country Club. While there are positive aspects, such as the management's efforts to address scheduling issues and the enjoyable layout, there are also areas where the course could improve, including course conditions and pace of play. Despite these varying opinions, Northwood Country Club offers a unique golfing experience that blends challenge and enjoyment. If you're seeking an accessible private club option in Lawrenceville, Georgia, Northwood is worth considering. Its value-for-money proposition, coupled with its engaging layout, makes it a compelling choice for golfers of all skill levels.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gold M: 73.0/136 | 414 | 388 | 407 | 144 | 430 | 394 | 390 | 225 | 504 | 3296 | 605 | 406 | 400 | 173 | 388 | 419 | 508 | 191 | 415 | 3505 | 6801 |
| Gold/Blue M: 71.5/134 | 414 | 354 | 377 | 144 | 390 | 364 | 390 | 176 | 504 | 3113 | 605 | 351 | 400 | 173 | 388 | 419 | 476 | 178 | 400 | 3390 | 6503 |
| Blue M: 70.7/132 | 387 | 354 | 377 | 139 | 390 | 364 | 375 | 176 | 489 | 3051 | 579 | 351 | 385 | 156 | 365 | 372 | 476 | 178 | 400 | 3262 | 6313 |
| Blue/White M: 69.8/130 | 387 | 327 | 332 | 139 | 355 | 325 | 375 | 176 | 489 | 2905 | 579 | 351 | 346 | 156 | 365 | 372 | 476 | 178 | 368 | 3191 | 6096 |
| White M: 68.6/128 W: 73.8/132 | 363 | 327 | 332 | 134 | 355 | 325 | 351 | 164 | 477 | 2828 | 522 | 328 | 346 | 144 | 352 | 333 | 445 | 168 | 368 | 3006 | 5834 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| championship | 72 | 6798 yards | 73.2 | 130 |
| middle | 72 | 6393 yards | 71.4 | 127 |
| other | 72 | 6055 yards | 69.2 | 122 |
| forward | 72 | 5202 yards | 70.6 | 124 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.