The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
North Shore Golf Club, located in the scenic city of Tacoma, Washington, has been a local favorite since its inception in 1956. Designed by renowned architect Al Smith, this public course boasts a classic layout that caters to golfers of all skill levels. With a par of 71 and measuring 6,305 yards from the back tees, North Shore provides a challenging yet enjoyable experience for both experienced players and beginners alike. The course features undulating greens and strategically placed bunkers that test your short-game skills, while the narrow fairways lined with trees demand accuracy off the tee. Rated at 69.9 with a slope of 126, North Shore is renowned for its immaculate greens and fairways that roll fast and true. Additionally, the all-grass driving range and practice facility offer golfers the opportunity to hone their skills. Whether you're a local or a visiting golf enthusiast, North Shore Golf Club promises an unforgettable round amidst Tacoma's picturesque surroundings.
North Shore Golf Club has garnered a mix of reviews from golfers. While some players have lauded the friendly and welcoming staff, others have found the course layout to be peculiar and challenging. One golfer remarked on the unusual design, stating, "Many elevated greens, odd holes, and back-to-back par 3s near the end make things super odd at North Shore." The course conditions have also received mixed feedback, with some reviewers praising the soft and fast greens, while others expressed disappointment with the state of the fairways. Despite these concerns, many golfers still enjoyed their experience at North Shore Golf Club, appreciating the overall layout and well-maintained greens.
The Links Card, a reputable golf course rating system, offers its insights on the perceived value of North Shore Golf Club. While the course presents a challenging layout with its undulating greens and strategically placed bunkers, some reviewers have suggested that improvements to the fairway conditions could enhance the overall experience. Nevertheless, North Shore Golf Club is generally regarded as offering good value for a round of golf, thanks to its friendly staff and enjoyable layout. The course's accessibility to the public and its ability to cater to golfers of varying skill levels further contribute to its appeal.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 70.8/129 | 322 | 362 | 497 | 174 | 429 | 172 | 311 | 383 | 515 | 3165 | 517 | 302 | 480 | 180 | 342 | 366 | 174 | 225 | 554 | 3140 | 6305 |
| Blue M: 69.8/127 W: 74.4/128 | 312 | 352 | 487 | 161 | 425 | 152 | 301 | 371 | 497 | 3058 | 511 | 286 | 457 | 160 | 330 | 351 | 159 | 185 | 542 | 2981 | 6039 |
| Orange M: 66.1/119 W: 70.8/120 | 268 | 331 | 444 | 142 | 396 | 126 | 274 | 311 | 448 | 2740 | 464 | 256 | 432 | 135 | 301 | 295 | 143 | 150 | 526 | 2702 | 5442 |
| Yellow M: 62.0/113 W: 65.5/113 | 242 | 278 | 367 | 99 | 327 | 122 | 225 | 246 | 376 | 2282 | 408 | 249 | 297 | 120 | 295 | 221 | 102 | 128 | 403 | 2223 | 4505 |
| Handicap | 15 | 11 | 5 | 9 | 1 | 17 | 13 | 7 | 3 | 2 | 14 | 4 | 18 | 12 | 10 | 16 | 8 | 6 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Blue | 71 | 6305 yards | 69.9 | 126 |
| White | 71 | 6039 yards | 68.7 | 123 |
| White (W) | 73 | 6039 yards | 74.3 | 128 |
| Red (W) | 73 | 5442 yards | 71.0 | 121 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.