The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
MacDonald Golf Course, situated in the heart of Wichita, Kansas, is a public 18-hole course that has been captivating golfers since 1913. Designed by the renowned James Dalgleish and later refined by William Diddel in 1950 and Mark Hayes, this par 72 course offers a challenging and enjoyable experience for players of all skill levels. With a course length of 6,958 yards from the blue tees, a slope rating of 132, and a rating of 73.7 for zero handicap golfers, MacDonald Golf Course promises an engaging game. Multiple tee options, including blue, white, gold, and red, allow players to tailor their experience to their abilities. The course features Bermuda/Rye grass fairways and Bentgrass greens, ensuring smooth and consistent putting surfaces. Practice facilities, including a driving range, pitching/chipping areas, and putting greens, are available to enhance your short game skills.
MacDonald Golf Course has garnered a range of reviews from golfers, reflecting diverse experiences on the course. While some players have lauded the course conditions and value, others have expressed concerns about the overall experience.
Positive feedback highlights the course's challenging layout, with one golfer describing it as "very entertaining" and awarding it a 5 out of 5-star rating. The well-maintained conditions have also been praised, with another reviewer commending the course for its excellent maintenance and rating it 4 out of 5 stars.
However, negative comments have surfaced regarding the friendliness of the staff and the pace of play. Some golfers have reported encountering unfriendly staff members, while others have noted a slower pace of play than desired.
The Links Card, a respected golf course rating system, provides valuable insights into the perceived value of MacDonald Golf Course. While acknowledging the course's interesting layout and challenging play, The Links Card also highlights the need for improvement in customer service.
Positive reviews from golfers emphasize the course's fair conditions and excellent amenities. One reviewer's 5 out of 5-star rating reflects their appreciation for the entertaining layout, while another golfer's 4 out of 5-star rating commends the course's maintenance.
However, The Links Card also acknowledges negative feedback regarding unfriendly staff members and slower pace of play. These factors may impact the overall value perception of MacDonald Golf Course.
In conclusion, MacDonald Golf Course offers a unique challenge for golfers seeking an interesting layout and challenging play. While some golfers have praised the course conditions and amenities, The Links Card suggests areas for improvement, particularly in customer service, to enhance the overall value of the golfing experience.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Blue M: 73.5/134 | 505 | 215 | 415 | 361 | 432 | 515 | 386 | 387 | 217 | 3433 | 524 | 396 | 195 | 573 | 422 | 389 | 440 | 173 | 413 | 3525 | 6958 |
| White M: 71.2/130 | 482 | 186 | 371 | 322 | 379 | 485 | 355 | 351 | 185 | 3116 | 500 | 374 | 175 | 522 | 389 | 367 | 415 | 140 | 380 | 3262 | 6378 |
| Gold M: 67.0/117 | 432 | 143 | 329 | 305 | 327 | 418 | 330 | 320 | 126 | 2730 | 430 | 279 | 135 | 450 | 340 | 333 | 341 | 121 | 292 | 2721 | 5451 |
| Red M: 65.5/114 W: 70.1/122 | 420 | 117 | 324 | 292 | 322 | 412 | 318 | 305 | 121 | 2631 | 425 | 275 | 132 | 444 | 337 | 328 | 337 | 102 | 286 | 2666 | 5297 |
| Handicap | 5 | 13 | 15 | 17 | 7 | 3 | 11 | 9 | 1 | 18 | 14 | 8 | 10 | 6 | 16 | 2 | 12 | 4 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Blue | 72 | 6958 yards | 73.7 | 132 |
| White | 72 | 6378 yards | 71.0 | 127 |
| Gold | 72 | 5451 yards | 66.8 | 122 |
| Red (W) | 72 | 5297 yards | 70.8 | 123 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.