The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Nestled along the sun-kissed shores of Kailua-Kona, Hawaii, the Kohanaiki Club stands as a golfer's paradise, meticulously crafted in 2013 by renowned architects Rees Jones and Steve Weisser. This exclusive private haven boasts an 18-hole championship course that stretches over 7,300 yards, offering a par of 72 and a challenging slope rating of 141. With a course rating of 76.4, golfers of all skill levels can expect an exhilarating round amidst breathtaking Hawaiian landscapes. Expertly manicured fairways, coupled with top-notch amenities such as caddies, driving ranges, and personalized instruction from seasoned teaching professionals, elevate the Kohanaiki Club beyond a mere golf course, transforming it into an unforgettable golfing adventure for those seeking a harmonious blend of luxury and world-class golfing facilities.
The Kohanaiki Club has garnered a spectrum of reviews from golfers who have had the privilege of playing on this exclusive private course. While some players have expressed reservations, others have been captivated by its allure. One golfer, despite acknowledging the ideal weather conditions and amiable staff, found the course layout to be rather ordinary and lacking in captivating features. However, they did commend the exceptional condition of the greens, even after aeration, highlighting the superior quality of the course under normal circumstances.
In contrast, another golfer was thoroughly impressed by their experience, describing it as a "once-in-a-lifetime" opportunity. They lauded the impeccable service and amenities, particularly the three comfort stations strategically placed throughout the course, offering a delightful array of complimentary food and beverages to refresh and revitalize players.
The perceived value of the Kohanaiki Club has also been a subject of debate among players. While some have questioned whether the course justifies its premium cost compared to other Hawaiian courses, others have wholeheartedly embraced its unique design, which seamlessly integrates historical Hawaiian sites such as Ahu shrines and anchialine ponds alongside volcanic rock beaches. The club's commitment to providing an unparalleled upscale golfing experience is further exemplified by the impressive clubhouse facilities currently under construction, which include a bowling alley and a rejuvenating spa area.
The Links Cards, a renowned authority in golf course evaluations, offers a nuanced perspective on the value proposition of the Kohanaiki Club. While acknowledging the course's undeniable beauty and exceptional amenities, they also recognize the concerns raised by some players regarding its cost-effectiveness. The Links Cards emphasizes the importance of considering the overall experience, including the course's unique design, personalized service, and luxurious facilities, when assessing its value. They suggest that golfers who prioritize these aspects may find the Kohanaiki Club to be a worthwhile investment, while those solely focused on the playing experience may find it less compelling.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Championship M: 75.7/138 | 516 | 198 | 481 | 437 | 233 | 452 | 421 | 533 | 371 | 3642 | 405 | 374 | 637 | 202 | 374 | 430 | 225 | 594 | 446 | 3687 | 7329 |
| Jones M: 73.2/134 | 495 | 172 | 438 | 403 | 219 | 426 | 400 | 503 | 345 | 3401 | 378 | 338 | 613 | 182 | 348 | 410 | 182 | 548 | 432 | 3431 | 6832 |
| Member M: 71.3/128 W: 76.9/143 | 477 | 149 | 407 | 368 | 196 | 398 | 379 | 480 | 332 | 3186 | 348 | 305 | 580 | 154 | 310 | 382 | 165 | 516 | 411 | 3171 | 6357 |
| Composite M: 69.4/127 W: 66.6/116 | 460 | 149 | 375 | 341 | 175 | 378 | 338 | 402 | 266 | 2884 | 320 | 305 | 502 | 127 | 310 | 356 | 147 | 498 | 319 | 2884 | 5768 |
| Forward M: 65.0/112 W: 69.7/122 | 402 | 117 | 339 | 309 | 135 | 331 | 338 | 363 | 242 | 2576 | 285 | 279 | 432 | 127 | 276 | 284 | 136 | 420 | 311 | 2550 | 5126 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Championship | 72 | 7329 yards | 76.4 | 141 |
| Jones | 72 | 6832 yards | 73.4 | 139 |
| Members | 72 | 6357 yards | 71.3 | 127 |
| Forward (W) | 72 | 5126 yards | 70.8 | 123 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.