The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Farmstead Golf Links, nestled in the charming town of Calabash, North Carolina, offers an exceptional golfing experience that caters to players of all skill levels. Designed by renowned architects Willard Byrd and David Johnson in 2001, this semi-private links-style course boasts 18 challenging holes with a par of 72. Measuring 7,242 yards and featuring a slope rating of 141 (rating: 75.6), Farmstead provides a formidable test for seasoned golfers while remaining enjoyable for local enthusiasts. The course's undulating greens add an extra layer of complexity, while strategically placed bunkers and water hazards demand precision and skill throughout the round. Lush Bermuda grass lines the fairways, and Tif Eagle Grass greens ensure smooth putting surfaces. With amenities such as golf carts, a driving range, a putting green, and a comfortable lounge, Farmstead Golf Links promises an unforgettable day on the course.
Farmstead Golf Links has garnered a range of feedback from players, reflecting both positive and negative aspects of the course. Some golfers have expressed concerns about the course's maintenance, citing issues such as poor upkeep and greens that are hard and difficult to hold approach shots. Disappointingly, locals have reported that the greens have gone without watering for over a week, exacerbating the problem. However, amidst these criticisms, other players have lauded Farmstead as a "great course," praising its excellent layout and putting greens.
The staff at Farmstead Golf Links has consistently received praise for their exceptional friendliness and attentiveness. Golfers have highlighted the complimentary range balls, the absence of extra rider fees, the assistance of attendants in taking clubs to golf carts, and the provision of cold water throughout the round. These thoughtful touches have left a positive impression on many players, enhancing their overall experience at Farmstead.
Despite the mixed reviews regarding course conditions, The Links Card recognizes the unique value that Farmstead Golf Links offers to golfers. The course's links-style layout and challenging par 6 closing hole provide a memorable experience that sets it apart from others in the area. While some players have raised concerns about the course's maintenance due to its impending closure, others have commended its layout and putting greens. The Links Card recommends that golfers take advantage of the opportunity to play this distinctive course before its final day of operation.
Farmstead Golf Links stands as a testament to the diversity and charm of North Carolina's golf courses. With its challenging layout, scenic beauty, and friendly staff, it offers a compelling experience for golfers seeking a memorable round in Calabash.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 75.6/141 | 420 | 446 | 209 | 549 | 384 | 223 | 419 | 420 | 547 | 3617 | 409 | 412 | 192 | 433 | 541 | 246 | 453 | 172 | 767 | 3625 | 7242 |
| Blue M: 72.1/134 | 387 | 419 | 178 | 516 | 348 | 166 | 396 | 381 | 487 | 3278 | 391 | 371 | 163 | 383 | 491 | 228 | 406 | 143 | 712 | 3288 | 6566 |
| White M: 70.0/124 W: 75.8/136 | 367 | 392 | 149 | 501 | 313 | 144 | 382 | 368 | 461 | 3077 | 376 | 343 | 134 | 354 | 455 | 182 | 373 | 124 | 679 | 3020 | 6097 |
| Gold M: 67.6/118 W: 73.3/129 | 319 | 384 | 133 | 482 | 282 | 125 | 368 | 335 | 415 | 2843 | 349 | 313 | 89 | 343 | 427 | 161 | 347 | 102 | 664 | 2795 | 5638 |
| Red M: 64.6/112 W: 69.7/117 | 271 | 330 | 95 | 428 | 247 | 96 | 314 | 302 | 374 | 2457 | 304 | 297 | 83 | 292 | 403 | 122 | 305 | 100 | 635 | 2541 | 4998 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 72 | 7242 yards | 75.6 | 141 |
| Blue | 72 | 6566 yards | 72.1 | 134 |
| White | 72 | 6097 yards | 70.0 | 124 |
| Gold | 72 | 5638 yards | 67.6 | 118 |
| Red (W) | 72 | 4998 yards | 69.7 | 117 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.