The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Cypress Lake Country Club, nestled in the heart of Fort Myers, Florida, offers an exceptional golfing experience for players of all skill levels. Originally designed by renowned architect Dick Wilson in 1959, the course underwent renovations by Ron Garl in 2001 and further enhancements by Ron Forse and Jim Nagle in 2017. With a par-72 layout stretching over 7,032 yards from the back tees, Cypress Lake provides a challenging yet enjoyable test for even the most seasoned golfers. The course's slope rating of 141 and rating of 74.5 further emphasize its difficulty level for scratch golfers. However, multiple tee options ranging from 5,826 yards to the full-length championship distance of 7,032 yards allow players to tailor their round based on their abilities. The lush fairways lined with Bermuda grass and Bent grass greens ensure top-notch playing conditions throughout the year.
Golfers who have experienced the joys of playing at Cypress Lake Country Club have been effusive in their praise. One reviewer described the course as "nice" with excellent conditions and a friendly and helpful staff. The greens, though challenging due to their hardness, were noted to be in impeccable condition. The course layout offers a diverse mix of holes that demand precision and provide opportunities for strategic tee shots. The well-maintained fairways and low-cut rough further enhance the playing experience.
Another reviewer highlighted the raised greens surrounded by bunkers, which add an element of difficulty to approach shots. Despite this challenge, the reviewer still relished the opportunity to play on this meticulously maintained course.
Overall, Cypress Lake Country Club has earned a reputation for providing exceptional conditions and a welcoming atmosphere, making it a top choice for golfers seeking an enjoyable round in Fort Myers.
The Links Cards holds Cypress Lake Country Club in high regard, recognizing it as a golf course that delivers exceptional value for players. With a rating of 4 out of 5 stars, Cypress Lake offers an enjoyable experience for golfers of all skill levels. The course's challenging layout, featuring a mix of holes that demand precision and strategic thinking, provides ample opportunities for improvement and enjoyment.
The well-maintained fairways and low-cut rough ensure that players can focus on their game without the hindrance of difficult lies. The raised greens surrounded by bunkers add an extra layer of challenge, making each round at Cypress Lake a memorable one.
Whether you're seeking a friendly round with companions or aiming to hone your skills at the practice facilities, Cypress Lake Country Club offers everything you need for an unforgettable day on the links.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 74.5/141 | 378 | 483 | 428 | 195 | 552 | 447 | 387 | 215 | 414 | 3499 | 452 | 365 | 421 | 165 | 530 | 219 | 531 | 373 | 477 | 3533 | 7032 |
| White M: 72.5/136 | 367 | 465 | 375 | 174 | 522 | 431 | 368 | 203 | 372 | 3277 | 429 | 331 | 413 | 151 | 512 | 204 | 497 | 361 | 425 | 3323 | 6600 |
| Blue M: 70.9/130 | 357 | 447 | 358 | 162 | 488 | 383 | 321 | 174 | 356 | 3046 | 415 | 314 | 391 | 136 | 476 | 181 | 475 | 347 | 405 | 3140 | 6186 |
| Gold M: 69.1/126 W: 73.9/127 | 323 | 430 | 340 | 135 | 473 | 369 | 306 | 151 | 339 | 2866 | 375 | 294 | 368 | 121 | 464 | 165 | 455 | 332 | 386 | 2960 | 5826 |
| Green M: 66.0/117 W: 70.5/121 | 312 | 398 | 324 | 124 | 440 | 312 | 249 | 120 | 285 | 2564 | 354 | 257 | 322 | 98 | 419 | 152 | 414 | 309 | 338 | 2663 | 5227 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 72 | 7032 yards | 74.5 | 141 |
| Silver | 72 | 6600 yards | 72.5 | 136 |
| Blue | 72 | 6186 yards | 70.9 | 130 |
| Gold | 72 | 5826 yards | 69.1 | 126 |
| Gold (W) | 72 | 5826 yards | 73.9 | 127 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
We offer free memberships for your employees to use at other partner courses for access to the same perks available to our paying members. Your staff's cards will carry your courses' name and their name so they're identified as industry insiders.New in 2022: an unofficial industry rate program. At the request of several partner courses, we're creating a section in our listings for insider rates that are only visible and available to registered staff members. Participation by your course is optionalYour staff memberships will stay active as long as your course remains active on the platformOur members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.