The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
The Cliffs at Possum Kingdom Lake in Graford, Texas, is a golfer's paradise, offering an exceptional experience for players of all skill levels. Designed by renowned architects Robert von Hagge, Bruce Devlin, and Rick Robbins in 1988, this resort course features 18 holes with a par of 71. Measuring 6,796 yards from the gold tees and boasting a slope rating of 143 and a course rating of 73.9, The Cliffs provides both challenge and enjoyment to golfers. With multiple tee options available, players can choose the level of difficulty that suits them best.
The Cliffs at Possum Kingdom Lake has received rave reviews from golfers, who consistently praise the excellent course conditions, even in the hot Texas summer heat. The fairways are in great shape, and the greens roll true, providing a consistent and enjoyable playing surface. Despite some bare areas on the fairways, the overall conditions are very good.
Golfers also appreciate the challenging layout of The Cliffs Resort, calling it one of the best they've played in Texas. The course features unique elements such as ravines and drop-offs that add excitement to each round. The stunning views of Possum Kingdom Lake only enhance the golfing experience.
In addition to the course itself, golfers have also praised the friendly and patient staff at The Cliffs Resort. The staff goes above and beyond to ensure that every golfer has a memorable experience.
The Links Card believes that The Cliffs at Possum Kingdom Lake offers exceptional value for golfers of all skill levels. With its consistently excellent course conditions, challenging layout, stunning views, and friendly staff, this course is a must-visit for any golfer looking for an enjoyable round in a picturesque setting.
The Cliffs Resort is particularly well-suited for golfers looking for a challenging but fair course. The variety of tee options allows players to choose the level of difficulty that suits them best, ensuring that everyone can enjoy the course. The course's unique features, such as ravines and drop-offs, add an element of excitement to each round.
In addition to the challenging layout, The Cliffs Resort also offers stunning views of Possum Kingdom Lake. The natural beauty of the surroundings enhances the golfing experience and makes it a truly memorable one.
Overall, The Links Card highly recommends The Cliffs at Possum Kingdom Lake Golf Course to golfers of all skill levels. Its excellent conditions, beautiful scenery, exciting layout, and friendly staff make it a top choice for an enjoyable round of golf in Graford, Texas.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gold M: 73.8/141 | 534 | 445 | 196 | 548 | 368 | 166 | 425 | 555 | 195 | 3432 | 388 | 400 | 167 | 388 | 416 | 162 | 555 | 431 | 457 | 3364 | 6796 |
| Blue M: 72.3/136 W: 78.2/144 | 512 | 425 | 185 | 537 | 347 | 146 | 398 | 533 | 175 | 3258 | 371 | 383 | 145 | 372 | 381 | 146 | 541 | 422 | 439 | 3200 | 6458 |
| White M: 69.7/133 W: 75.2/140 | 492 | 385 | 167 | 514 | 329 | 131 | 359 | 523 | 155 | 3055 | 323 | 354 | 135 | 326 | 354 | 97 | 487 | 381 | 409 | 2866 | 5921 |
| Red M: 65.1/123 W: 69.4/126 | 423 | 308 | 94 | 433 | 274 | 114 | 301 | 474 | 114 | 2535 | 231 | 254 | 115 | 287 | 297 | 76 | 402 | 342 | 339 | 2343 | 4878 |
| Handicap | 11 | 9 | 5 | 1 | 15 | 17 | 3 | 7 | 13 | 16 | 6 | 18 | 4 | 2 | 10 | 8 | 12 | 14 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Gold | 71 | 6796 yards | 73.9 | 143 |
| Blue | 71 | 6458 yards | 72.1 | 138 |
| White | 71 | 5921 yards | 67.6 | 124 |
| White (W) | 71 | 5921 yards | 74.0 | 139 |
| Red (W) | 71 | 4878 yards | 68.4 | 124 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.