The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Chequamegon Bay Golf Club, nestled in the charming city of Ashland, Wisconsin, offers an exceptional golfing experience that caters to players of all skill levels. Designed by the renowned architect Robert Trent Jones Jr. and established in 1995, this stunning course has captivated the hearts of golfers in the region. With its meticulously maintained fairways, smooth greens, and breathtaking vistas of Lake Superior, Chequamegon Bay Golf Club promises an unforgettable round of golf.
Golfers who have graced the fairways of Chequamegon Bay Golf Club have been unanimous in their praise. The course conditions have been lauded for their pristine quality, with lush fairways and smooth greens that provide a true test of skill. Players have also expressed their appreciation for the well-maintained bunkers, which add an element of challenge and strategy to the game.
Beyond the course conditions, golfers have also been impressed by the layout of Chequamegon Bay Golf Club. The links-style design offers a diverse range of holes, each with its own unique character. This variety ensures that every round presents a fresh and engaging experience, catering to golfers of all skill levels.
At Chequamegon Bay Golf Club, golfers can expect exceptional value for their investment. The course offers a remarkable golfing experience without compromising affordability. The well-maintained fairways, smooth greens, and challenging layout provide golfers with a memorable round that rivals more expensive courses.
In addition to the course itself, golfers have consistently praised the friendly and helpful staff at Chequamegon Bay Golf Club. From the moment they arrive, visitors are greeted with warm smiles and genuine hospitality, ensuring that their golfing experience is truly enjoyable.
Whether you're a seasoned golfer seeking a challenging course or a casual player looking for a scenic and affordable round, Chequamegon Bay Golf Club delivers on all fronts. With its combination of pristine course conditions, engaging layout, and friendly staff, this course is a must-visit for golfers of all levels.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 71.3/127 | 491 | 370 | 397 | 410 | 357 | 164 | 420 | 201 | 555 | 3365 | 317 | 527 | 207 | 531 | 370 | 138 | 399 | 336 | 376 | 3201 | 6566 |
| Blue M: 70.1/124 | 481 | 356 | 369 | 383 | 330 | 143 | 400 | 190 | 545 | 3197 | 304 | 502 | 178 | 503 | 360 | 131 | 394 | 320 | 368 | 3060 | 6257 |
| White M: 68.7/123 W: 74.5/129 | 469 | 344 | 353 | 367 | 315 | 134 | 383 | 179 | 528 | 3072 | 293 | 498 | 160 | 488 | 349 | 131 | 315 | 320 | 358 | 2912 | 5984 |
| Red M: 64.4/109 W: 69.1/120 | 427 | 291 | 267 | 325 | 242 | 99 | 345 | 150 | 438 | 2584 | 253 | 408 | 136 | 426 | 305 | 123 | 315 | 271 | 313 | 2550 | 5134 |
| Handicap | 5 | 11 | 9 | 7 | 13 | 17 | 1 | 15 | 3 | 12 | 2 | 16 | 4 | 10 | 18 | 6 | 14 | 8 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 72 | 6566 yards | 71.8 | 129 |
| Blue | 72 | 6257 yards | 70.7 | 127 |
| White | 72 | 5975 yards | 69.3 | 125 |
| Red (W) | 72 | 5134 yards | 69.7 | 120 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.