The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Nestled in the picturesque town of Hebron, Connecticut, Blackledge Country Club – Gilead Highlands invites golfers of all skill levels to immerse themselves in an unforgettable golfing experience. Established in 2000 by renowned architects Geoffrey Cornish, Brian Silva, and Mark Mungeam, this 18-hole course boasts two distinct courses: the "Old Course" at Anderson Glen and the slightly shorter yet more challenging Gilead Highlands. With its meticulously manicured fairways, pristine greens, and strategically placed water features, Blackledge Country Club promises a harmonious blend of beauty and challenge on every hole.
Blackledge Country Club – Gilead Highlands has garnered a diverse range of reviews from golfers. While the course conditions have been widely praised for their excellence, with golfers raving about the well-maintained fairways and smooth, lush greens, there have been occasional complaints about the pace of play on certain days. Some golfers have expressed frustration with the slow pace, which can hinder the overall enjoyment of the game.
The course layout has received positive feedback for its enjoyable and challenging nature. The front nine offers a variety of holes that cater to different skill levels, providing a balanced mix of playability and strategic challenges. However, some golfers have found the back nine to be less engaging, citing a lack of memorable holes.
Staff friendliness has been a point of contention among reviewers. While many have commended the personable and welcoming nature of the staff, others have encountered instances of perceived unhelpfulness or lack of engagement from the rangers. These inconsistencies in customer service can impact the overall golfing experience.
The Links Cards, a renowned golf course rating system, holds Blackledge Country Club – Gilead Highlands in high regard for its exceptional value. Despite the occasional issues with pace of play and customer service, the course's well-maintained conditions, enjoyable layout, and reasonable pricing make it a great value for golfers seeking an enjoyable and challenging round of golf.
The Links Cards particularly commends the course for its playability, noting that the front nine offers a welcoming experience for golfers of all skill levels. The variety of holes and the absence of overly narrow fairways or excessive hazards allow golfers to focus on their game without feeling overwhelmed.
Overall, Blackledge Country Club – Gilead Highlands offers a scenic and enjoyable golfing experience at a great value. While there may be room for improvement in terms of pace of play and customer service consistency, the course's strengths far outweigh its weaknesses, making it a worthwhile destination for golfers in the Connecticut area.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 71.4/130 | 435 | 157 | 485 | 320 | 398 | 383 | 493 | 160 | 390 | 3221 | 537 | 175 | 506 | 189 | 393 | 410 | 347 | 389 | 370 | 3316 | 6537 |
| Blue M: 69.3/123 | 400 | 147 | 455 | 305 | 376 | 356 | 470 | 157 | 377 | 3043 | 503 | 142 | 495 | 158 | 377 | 379 | 320 | 367 | 345 | 3086 | 6129 |
| Gold M: 67.6/118 W: 73.4/130 | 369 | 133 | 436 | 275 | 359 | 325 | 455 | 142 | 366 | 2860 | 464 | 142 | 454 | 148 | 358 | 346 | 301 | 320 | 321 | 2854 | 5714 |
| Silver M: 64.1/110 W: 69.2/122 | 309 | 113 | 405 | 255 | 288 | 285 | 400 | 131 | 311 | 2497 | 397 | 119 | 401 | 114 | 327 | 248 | 277 | 298 | 273 | 2454 | 4951 |
| Handicap | 5 | 15 | 3 | 13 | 7 | 11 | 1 | 17 | 9 | 4 | 18 | 2 | 16 | 12 | 6 | 14 | 8 | 10 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Gold/Championship | 72 | 6537 yards | 71.4 | 130 |
| Blue/Middle (W) | 72 | 6129 yards | 73.4 | 130 |
| White/Middle (W) | 72 | 5714 yards | 73.4 | 130 |
| White/Middle | 72 | 5714 yards | 67.6 | 118 |
| Red/Forward | 72 | 4951 yards | 64.1 | 110 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.