The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Nestled in the charming town of Umatilla, Oregon, Big River Golf Course invites golfers to experience a scenic and enjoyable 18-hole public course. Established in 1968, this course boasts a par of 70 and a length of 5,955 yards from the blue tees, offering a challenging yet manageable experience for intermediate players. With a slope rating of 115 and a rating of 69.1, golfers can expect a fair test of their skills. The picturesque fairways, bordered by mature trees and strategically placed bunkers, demand accuracy off the tee. While there is no on-site driving range, golfers can access practice facilities through the affiliated golf school academy, where teaching professionals are available to help improve their game.
Golfers who have experienced Big River Golf Course have shared positive reviews, praising various aspects of the course. The well-maintained greens have received particular acclaim, with one reviewer describing them as "absolutely smooth, rolled true, and had some speed to them." The affordable cost to play, which includes a cart for 18 holes, has also been highlighted as a major draw. The friendly and excellent service provided by the staff has further enhanced the overall golfing experience at Big River.
The Links Cards echoes the positive sentiments expressed by golfers, emphasizing the exceptional value offered by Big River Golf Course. The well-maintained greens, despite their smaller size, provide an enjoyable challenge for golfers of all skill levels. The course's affordability, coupled with the inclusion of a cart for 18 holes, makes it an attractive option for those seeking a budget-friendly golfing experience. The friendly staff and overall positive atmosphere further contribute to the course's appeal.
While the layout of Big River Golf Course may not be considered extraordinary, it still offers a delightful round of golf, allowing players to focus on improving their short game skills. For those seeking a well-maintained course with excellent greens, friendly staff, and an affordable price point, Big River Golf Course in Umatilla, Oregon, is an excellent choice.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 69.4/117 | 172 | 185 | 145 | 535 | 480 | 310 | 380 | 345 | 165 | 2717 | 525 | 200 | 420 | 225 | 315 | 520 | 420 | 420 | 335 | 3380 | 6097 |
| Blue M: 67.4/112 W: 73.2/121 | 170 | 185 | 145 | 525 | 480 | 312 | 375 | 340 | 160 | 2692 | 515 | 210 | 435 | 220 | 315 | 520 | 425 | 426 | 312 | 3378 | 6070 |
| White M: 64.5/102 W: 69.5/111 | 150 | 155 | 135 | 520 | 465 | 304 | 345 | 265 | 150 | 2489 | 475 | 143 | 355 | 145 | 265 | 510 | 370 | 341 | 307 | 2911 | 5400 |
| Handicap | 12 | 8 | 16 | 2 | 6 | 18 | 4 | 10 | 14 | 11 | 13 | 5 | 7 | 15 | 9 | 3 | 1 | 17 | |||
| Par | 3 | 3 | 3 | 5 | 5 | 4 | 4 | 4 | 3 | 34 | 5 | 3 | 4 | 3 | 4 | 5 | 4 | 4 | 4 | 36 | 70 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Blue | 70 | 5955 yards | 69.1 | 115 |
| Red (W) | 74 | 5743 yards | 72.1 | 122 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.