The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Bentwood Golf Course, situated in the heart of Ulysses, Kansas, is a public 18-hole parkland-style course that has been captivating golfers since 1955. Designed by an enigmatic architect, this course offers a delightful blend of challenge and enjoyment for players of all skill levels. With a par of 72 and stretching to 6,434 yards from the black tees, Bentwood provides ample opportunities for golfers to test their mettle. The course boasts tree-lined fairways and meticulously maintained greens, demanding precision and accuracy on approach shots. Although information on the slope and rating of the course is not readily available, players can anticipate a diverse range of difficulties throughout their round. To enhance the golfing experience, Bentwood features a driving range and dedicated practice areas for pitching, chipping, and putting. Whether you're a novice or a seasoned golfer, Bentwood Golf Course promises a picturesque setting replete with challenges to keep you enthralled from tee to green.
Bentwood Golf Course in Ulysses, Kansas has elicited a spectrum of responses from golfers. Some players have expressed disappointment, describing the course as being in "exceptionally rough shape," with greens marred by sand, dead spots, and fairways plagued by large dead patches. Despite these unfavorable conditions, the course still commands a relatively high weekday green fee of $46 for 18 holes with a cart. However, a glimmer of hope emerges with reports of discounted tee times available on platforms like GolfNow, where some golfers have managed to secure a round for as low as $25.
On the positive side, the layout of Bentwood's back nine has garnered praise, particularly the formidable 600-yard par 5 hole that poses a stern test even for seasoned players. Additionally, many golfers have lauded the pace of play at this course, allowing for a smooth and enjoyable round.
Bentwood Golf Course in Ulysses, Kansas presents a challenging and accessible golfing experience for players of varying skill levels. While some reviewers have raised concerns about the current state of the course, including greens and fairways with dead spots and patches, others have discovered affordable tee times through platforms like GolfNow.
The Links Card acknowledges the positive aspects of Bentwood's layout, particularly the engaging 600-yard par 5 hole on the back nine. The course's pace of play has also been commended by many golfers.
However, it is important to consider that Bentwood Golf Course faces stiff competition from nearby courses such as Dunes and Mariah Hills, which may offer better value for money and overall course conditions.
In conclusion, while Bentwood Golf Course may not be regarded as a premier destination due to mixed reviews about its current condition and weekday pricing strategy, it still provides an enjoyable golfing experience for those seeking an accessible round near Ulysses.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 70.7/121 W: 76.8/136 | 506 | 130 | 382 | 532 | 357 | 199 | 486 | 390 | 146 | 3128 | 327 | 491 | 154 | 302 | 406 | 454 | 405 | 609 | 158 | 3306 | 6434 |
| White M: 69.5/120 W: 75.0/134 | 506 | 130 | 382 | 532 | 357 | 199 | 486 | 390 | 146 | 3128 | 327 | 491 | 154 | 302 | 365 | 402 | 376 | 557 | 158 | 3132 | 6260 |
| Silver M: 66.1/111 W: 68.1/115 | 435 | 123 | 316 | 483 | 318 | 172 | 445 | 333 | 139 | 2764 | 294 | 427 | 128 | 273 | 320 | 336 | 304 | 516 | 113 | 2711 | 5475 |
| Orange M: 65.3/110 W: 67.0/113 | 421 | 123 | 252 | 437 | 292 | 225 | 424 | 296 | 139 | 2609 | 257 | 401 | 109 | 225 | 272 | 302 | 269 | 487 | 100 | 2422 | 5031 |
| Handicap | 11 | 13 | 3 | 5 | 9 | 7 | 15 | 1 | 17 | 16 | 12 | 10 | 18 | 6 | 4 | 8 | 2 | 14 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 72 | 6434 yards | ||
| White | 72 | 6260 yards | ||
| Silver | 72 | 5475 yards | ||
| Orange | 73 | 5031 yards |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.