The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Arbor Hills Golf Club, situated in the heart of Jackson, Michigan, is a captivating 18-hole public golf course that boasts a parkland-style layout. Designed by the renowned Arthur Ham and established in 1926, this course has stood the test of time, captivating golfers of all skill levels. With a par of 72 and a total length of 6513 yards from the blue tees, Arbor Hills strikes a balance between challenge and enjoyment. The course's moderate difficulty is reflected in its slope rating of 129 and a course rating of 70.9. Whether you're a novice seeking to refine your skills or a seasoned golfer yearning for new challenges, Arbor Hills Golf Club promises an unforgettable golfing experience.
Arbor Hills Golf Club has garnered a diverse range of reviews from players, reflecting the subjective nature of golf experiences. The course conditions have generally been praised, with many golfers commending their well-maintained state. Despite occasional damp fairways and puddling on a particular hole, the greens have received particular acclaim for their quality.
Opinions on the course layout vary from average to positive. While some players found it unremarkable, others were captivated by the picturesque views and appreciated the balanced challenge it presented to golfers of varying skill levels.
The friendly demeanor of the staff at Arbor Hills Golf Club has been consistently highlighted by players. The Pro Shop staff, in particular, has been lauded for their exceptional friendliness and willingness to engage in conversations about the course prior to a round.
The perceived value for money at Arbor Hills Golf Club has elicited mixed reactions. Some golfers have rated it as average, while others have extolled its exceptional value. These contrasting viewpoints underscore the subjective nature of value assessments.
The Links Card, a reputable golf course review platform, offers its own insights into the value proposition of Arbor Hills Golf Club. According to their analysis, the course provides a solid golfing experience with well-maintained conditions and friendly staff. While it may not be the most extraordinary course in terms of layout, its overall quality and the enjoyable experience it offers make it a worthwhile choice for golfers seeking a pleasant round of golf.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Blue M: 71.3/131 | 354 | 504 | 191 | 390 | 138 | 529 | 429 | 391 | 370 | 3296 | 170 | 358 | 576 | 159 | 514 | 318 | 389 | 217 | 516 | 3217 | 6513 |
| White M: 70.0/126 | 310 | 495 | 178 | 387 | 117 | 477 | 428 | 373 | 360 | 3125 | 163 | 351 | 555 | 148 | 499 | 308 | 379 | 208 | 507 | 3118 | 6243 |
| Gold M: 67.0/114 W: 71.8/122 | 310 | 439 | 178 | 301 | 117 | 377 | 360 | 301 | 360 | 2743 | 163 | 351 | 392 | 148 | 427 | 308 | 292 | 174 | 455 | 2710 | 5453 |
| Red M: 65.8/109 W: 70.4/119 | 287 | 439 | 166 | 301 | 107 | 377 | 274 | 301 | 351 | 2603 | 154 | 349 | 392 | 138 | 427 | 298 | 292 | 174 | 455 | 2679 | 5282 |
| Handicap | 15 | 7 | 13 | 3 | 17 | 11 | 1 | 5 | 9 | 16 | 8 | 14 | 4 | 18 | 12 | 2 | 6 | 10 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Blue | 72 | 6513 yards | 70.9 | 129 |
| White | 72 | 6243 yards | 69.7 | 124 |
| Red (W) | 72 | 5282 yards | 70.3 | 118 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.