The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Amarillo Country Club, nestled in the heart of Amarillo, Texas, is a private 18-hole golf course that offers an exceptional golfing experience for players of all skill levels. Designed by renowned architects William A. McConnell and Jay Morrish in 1919, with subsequent enhancements by William Cantrell in 1960 and Weibring-Wolfard Golf Design in 2012, this course seamlessly blends tradition with modernity.
Golfers who have had the privilege of playing at Amarillo Country Club are unanimous in their praise. The course's challenging layout, meticulously maintained playing surfaces, and friendly staff have earned it a reputation as one of the finest golf courses in the region.
One reviewer described the course as "a true test of golf," with its challenging fairways and greens demanding precision and skill. Another golfer raved about the course's "immaculate playing surface," noting that the fairways were "lush but not overly soft" and the greens were "wonderfully groomed."
Beyond the course itself, golfers consistently mention the exceptional service they receive from the Amarillo Country Club staff. One visitor remarked that the staff's warm and friendly demeanor made their round of golf even more enjoyable.
The Links Cards, a renowned golf course rating system, holds Amarillo Country Club in high regard, recognizing it as an exceptional value for players. The course's challenging layout, pristine conditions, and friendly service contribute to its reputation as a must-play destination for golfers.
The Links Cards highlights the course's strategic design, which rewards well-executed shots and punishes errant ones. The fairways are generous but demand accuracy, while the greens are undulating and require careful reading. The course also offers multiple tee options to accommodate players of all skill levels.
In addition to the course itself, The Links Cards commends Amarillo Country Club for its excellent practice facilities, which include a driving range, pitching/chipping area, and putting green. The club also offers top-notch instruction from experienced teaching professionals, ensuring that golfers have the resources they need to improve their game.
Overall, Amarillo Country Club is a premier golfing destination that offers an exceptional experience for players of all skill levels. Its challenging layout, immaculate playing surfaces, friendly staff, and excellent value make it a must-play for any golfer visiting Amarillo, Texas.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 73.9/134 W: 80.6/150 | 350 | 174 | 457 | 418 | 404 | 208 | 390 | 443 | 502 | 3346 | 395 | 160 | 487 | 558 | 420 | 440 | 382 | 217 | 532 | 3591 | 6937 |
| Blue M: 71.9/130 W: 78.5/145 | 332 | 152 | 439 | 407 | 387 | 172 | 368 | 427 | 481 | 3165 | 378 | 144 | 431 | 532 | 403 | 420 | 363 | 198 | 508 | 3377 | 6542 |
| White M: 69.6/127 W: 75.7/140 | 304 | 148 | 413 | 368 | 374 | 153 | 345 | 382 | 450 | 2937 | 341 | 126 | 412 | 494 | 375 | 400 | 338 | 180 | 455 | 3121 | 6058 |
| Red M: 64.3/114 W: 69.3/127 | 254 | 116 | 328 | 298 | 284 | 104 | 286 | 318 | 350 | 2338 | 291 | 96 | 338 | 442 | 310 | 330 | 283 | 150 | 425 | 2665 | 5003 |
| Handicap | 8 | 16 | 14 | 10 | 2 | 18 | 4 | 12 | 6 | 11 | 15 | 7 | 1 | 3 | 13 | 9 | 17 | 5 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 71 | 6937 yards | 73.8 | 133 |
| Blue | 71 | 6542 yards | 71.6 | 128 |
| White | 71 | 6058 yards | 69.4 | 125 |
| Red (W) | 71 | 5003 yards | 68.8 | 129 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.