The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Allendale Country Club, nestled in the picturesque town of North Dartmouth, Massachusetts, is a semi-private 18-hole golf course that promises an exceptional golfing experience. Designed by renowned architect Geoffrey Cornish and established in 1956, this par 72 course stretches across 6764 yards, offering a captivating challenge for golfers of all skill levels. With a slope rating of 133 and a course rating of 73.4, Allendale strikes a balance between difficulty and accessibility. Golfers can choose from various tee options, including blue, white, gold, and red, ensuring a tailored experience that matches their abilities. The course boasts undulating greens, strategically placed water hazards, and bunkers that elevate the excitement for players seeking obstacles on their rounds. Beyond the course itself, Allendale Country Club provides a driving range, pitching/chipping area, putting green, and bar & grill facilities, making it a golfer's paradise and an ideal destination for locals and visitors alike.
Golfers who have graced the fairways of Allendale Country Club have shared a range of experiences, resulting in mixed reviews. While the course conditions have generally been praised, with one golfer lauding the course's excellent shape, others have encountered burnt spots on the fairways and hard rough. The layout of the course has garnered both positive and negative feedback. Some players have described it as "excellent" and appreciated the "nice variety of holes," while others have found it lacking in imagination. Despite these differing opinions, the friendly and accommodating staff at Allendale Country Club has consistently received positive feedback, ensuring a welcoming atmosphere for all visitors. However, pace of play has emerged as a concern, with some golfers reporting excruciatingly slow play and a lack of rangers to regulate the pace. The amenities at Allendale have been deemed average or fair overall, leaving room for improvement in this area.
The Links Cards, a respected authority in golf course evaluations, offers a balanced perspective on the value proposition of Allendale Country Club. While the course presents a challenging layout and generally good course conditions, it acknowledges the occasional issues with burnt fairways and hard rough. The variety of holes and the friendly staff are highlighted as positive aspects, while the lack of imagination in the design and the potential for slow pace of play are identified as areas for improvement. The amenities are considered average, leaving room for enhancement. Overall, The Links Cards suggests that Allendale Country Club provides a solid golfing experience, but there is room for improvement to elevate it to a higher level of excellence.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Blue M: 73.5/134 | 391 | 458 | 190 | 418 | 163 | 486 | 414 | 438 | 497 | 3455 | 365 | 512 | 181 | 359 | 175 | 554 | 371 | 363 | 429 | 3309 | 6764 |
| White M: 72.0/129 W: 78.2/136 | 387 | 406 | 177 | 386 | 153 | 466 | 394 | 429 | 485 | 3283 | 356 | 486 | 162 | 352 | 167 | 524 | 353 | 344 | 401 | 3145 | 6428 |
| White/Gold M: 70.7/124 W: 76.1/132 | 372 | 335 | 156 | 378 | 141 | 431 | 375 | 421 | 479 | 3088 | 356 | 438 | 156 | 352 | 156 | 496 | 335 | 344 | 381 | 3014 | 6102 |
| Gold M: 68.7/121 W: 74.2/127 | 372 | 335 | 156 | 325 | 141 | 401 | 295 | 421 | 392 | 2838 | 351 | 438 | 109 | 348 | 152 | 496 | 335 | 324 | 381 | 2934 | 5772 |
| Red M: 67.7/118 W: 72.7/125 | 370 | 332 | 145 | 323 | 128 | 396 | 292 | 417 | 389 | 2792 | 350 | 434 | 105 | 317 | 150 | 426 | 329 | 318 | 319 | 2748 | 5540 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Blue | 72 | 6764 yards | 73.4 | 133 |
| Blue (W) | 73 | 6764 yards | 72.4 | 127 |
| White | 72 | 6410 yards | 71.8 | 128 |
| White/Gold | 72 | 6157 yards | 70.6 | 122 |
| Gold (W) | 72 | 5772 yards | 75.2 | 135 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.