The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Located in the heart of Alexandria, Minnesota, the Alexandria Golf Club offers a captivating golfing experience that caters to players of all skill levels. Established in 1915 and meticulously designed by renowned architects Gerry Pirkl, Donald Brauer, Larry Packard, and Tom Lehman, this semi-private course boasts 18 holes with a par of 72. Stretching over a distance of 6,570 yards, the course presents a challenging yet fair layout with a slope rating of 127 and a rating of 71.8. Multiple tee options, including black (6,540 yards), blue (6,235 yards), white (5,581 yards), and gold (5,018 yards), allow golfers to customize their experience based on their skill level. With cart rentals available at $22 and clubs and pull-carts for rent, the Alexandria Golf Club ensures that every golfer has the equipment they need for a successful day on the greens.
Golfers who have experienced the Alexandria Golf Club have expressed their delight through glowing reviews. One reviewer described the course as an "enjoyable old course" with undulating fairways and generous width. The greens, known for their speed and subtle breaks, add an element of challenge and excitement to the putting experience. A unique feature of this course is the presence of three greens shaped like the outlines of Minnesota, Texas, and Oklahoma, adding a touch of whimsy to the golfing journey.
The back nine layout stands out from the front, with evergreen trees dominating the landscape instead of oak trees. Despite this change in scenery, both nines maintain consistent fairways and smooth, fast greens throughout. Golfers have also commended the friendly and accommodating staff at Alexandria Golf Club, who go above and beyond to ensure a memorable golfing experience. With its excellent overall conditions and variety in hole design, the Alexandria Golf Club has earned its reputation as a must-visit destination for golfers seeking an enjoyable round in a picturesque setting.
The Links Cards, a renowned golf course rating system, holds Alexandria Golf Club in high regard. The course's combination of challenging holes, well-maintained grounds, and unique features makes it an exceptional value for golfers of all levels. The undulating fairways, speedy greens, and distinct Minnesota, Texas, and Oklahoma-shaped greens provide a memorable and enjoyable experience. The Links Cards highly recommends Alexandria Golf Club to golfers seeking a worthwhile investment for their golfing adventures.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 71.4/134 | 321 | 332 | 413 | 418 | 403 | 540 | 160 | 370 | 410 | 3367 | 330 | 317 | 470 | 194 | 555 | 390 | 415 | 162 | 340 | 3173 | 6540 |
| Blue M: 70.1/130 W: 75.2/133 | 312 | 317 | 402 | 400 | 395 | 490 | 138 | 345 | 400 | 3199 | 320 | 310 | 460 | 176 | 530 | 380 | 370 | 155 | 335 | 3036 | 6235 |
| Club M: 68.8/128 W: 74.2/133 | 312 | 317 | 370 | 372 | 375 | 490 | 138 | 345 | 340 | 3059 | 320 | 310 | 460 | 163 | 478 | 353 | 344 | 155 | 335 | 2918 | 5977 |
| White M: 66.7/122 W: 71.7/127 | 280 | 250 | 370 | 326 | 305 | 490 | 123 | 290 | 330 | 2764 | 310 | 305 | 450 | 163 | 478 | 353 | 344 | 150 | 264 | 2817 | 5581 |
| Standard M: 65.8/121 W: 70.7/125 | 280 | 250 | 370 | 326 | 305 | 421 | 123 | 290 | 330 | 2695 | 310 | 260 | 450 | 106 | 478 | 287 | 344 | 150 | 264 | 2649 | 5344 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 72 | 6570 yards | 71.8 | 127 |
| Blue | 72 | 6262 yards | 70.2 | 126 |
| Blue/White | 72 | 5977 yards | 68.9 | 124 |
| Blue/White (W) | 73 | 5977 yards | 74.3 | 127 |
| White | 72 | 5716 yards | 67.7 | 118 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.